CONSUMER ALERT
Before you decide to proceed with a direct-to-consumer orthodontic company, the American Association of Orthodontists (AAO) believes there are a number of factors and questions you may want to consider.
Fresh off the wire:
75%
An estimated 50-75% of people could benefit from orthodontic treatment.
1/3
3.9M
An estimated 3.9 million children are orthodontic patients in the U.S.
AAO in the news:
- BBC: SmileDirect Club, the $8bn braces firm boosted by selfies
- Forbes: “What Investors Need to Know About SmileDirectClub’s (SDC) IPO”
- KOB Albuquerque: “4 Investigates: State leaders weigh legality of do-it-yourself teeth straightening”
- Bloomberg BusinessWeek: “A Tooth-Straightening Startup Runs Into Resistance”
- TechCrunch: “SmileDirectClub files to go public amid concerns from dental associations”
- Fortune: “Brace Yourself: SmileDirectClub Is the Latest Unicorn to File for an IPO”
What’s trending?
Will I Need to Wear Retainers After Treatment?
The answer is yes, and here’s why. Getting straight teeth is only half the battle; the other half is keeping them straight, and that is where retainers come in.
Will Orthodontic Treatment Cause White Marks on My Teeth?
Did you know white marks on teeth are preventable? All you have to do is to keep teeth clean and stay away from some foods and beverages. It’s that simple.
Does my child need to wait until they have all of their permanent teeth to see an orthodontist?
If someone tells you that your child should have all of his/her permanent teeth before visiting the orthodontist for the first time, that “someone” is incorrect . In fact, putting off a first visit to the orthodontist until all of a child’s permanent teeth are in could do more harm than good.
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Media Contact
Melissa Weishaupt
Manager, Public Relations, mweishaupt@aaortho.org